It’s all about the jaw
The single easiest fix for how your jawline reads on camera.
You’re booked
Thank you for booking. Everything below takes about five minutes to read, and it makes a real difference on the day. One thing worth repeating before you start: making you look good on camera is my job. Yours is simply to turn up.
Solid, neutral colors usually look best. Keep patterns subtle and necklines simple, and press everything beforehand. Creases show up far more than you’d expect.
Do check your company’s dress code if the headshot is for work. Beyond that, one rule beats all the others: if you love it, wear it. If you feel great in it, you’ll look great in it.
Bring a selection. The session runs as long as it takes, with as many changes as you like, so we can work through several looks.
Natural and simple. Light colors around the eyes, and go easy on the eyeliner. A light mascara with a natural lash does more than a heavy one.
Skip sunscreen-based makeup: it reflects light back at the camera and causes a white cast. And blend all your makeup like your life depends on it.
Bring your makeup with you so we can touch up during the session.
Wear your hair the way you would for an important meeting. That’s the version of you we’re photographing.
If you wear eyeglasses, bring every pair you own. Glare varies a lot from frame to frame, and we’ll pick the pair that photographs best once we see them under the lights.
Start drinking water several days ahead rather than the morning of, and moisturize the night before. Skin that photographs well is largely settled before you arrive.
Two short videos, about two minutes each. The techniques take a moment to get used to. That’s normal, and they photograph beautifully.
I’ll take care of the rest. See you soon.
— Fred